To to this blog, you should first read the chapter on analyzing texts. There are specific ways to look at images that you may not be used to.
You should find an still media image to analyze. You will be looking at how gender stereotypes are propagated in media, but the image does not have to be an extreme example. In your regular daily media consumption, find something you are exposed to on a regular basis. This could be an ad that pops up in a Google search, a magazine ad, or anything you find in your life.
Once you find your ad, you should write your post doing a gender-based analysis of what the image is portraying. You can focus on men or women, but the film will give you a lens to think about how the ad is constructed. In the above ad, for instance, Under Armour is using this image of a female athlete who is wearing pink shorts. The background is a body of water, perhaps in a city. The text proclaims "I Will," which is the tag line for this campaign. "What's Beautiful" is not a question but a statement. This is what is beautiful: "Becoming stronger than your strongest excuse." What does all of these layers of image and text mean? You should take your image apart and explain how it works to form meaning.
Friday, September 23, 2016
Wednesday, September 14, 2016
The Mask You Live In--Film Blog
In The Mask You Live In, we hear from a variety of experts on how American masculinity affects boys, men, girls, and women. For your blog post, I would like for you to think about your own childhood experience of learning what was acceptable for boys and for girls. Give an example of a time where you learned which toys you were supposed to play with. The toy aisle is color coded--pink for girls, blue and red for boys. Was there a particular toy that you wanted to play with but couldn't? Or was someone else told which toy was appropriate?
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